Ecommerce Design for the Mobile World

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Where to start your ecommerce journey?

Starting with designing for the platform the users will shop on, the rising trend is obviously mobile. According to eMarketer, in 2015, approximately 35% of ecommerce transactions were made on a smartphone, and in 2016, this number rose to 42%. We can only assume this number will continue to rise in the coming years.

There are many ecommerce products which come "mobile first" straight out of the box. The popular contenders are often Shopify, BigCommerce, Magento, and wooCommerce. These platforms offer website themes which already follow responsive web design best practices, although the design themselves are fairly basic and lack the "wow" factor to differentiate from competitors.

On these platforms, you can purchase premium themes. These come at an additional cost, but they offer a custom design that few people have, and generally are of higher quality to provide that nicer, glossier feel to your website. The premium themes come with additional features as well to further enhance your ecommerce store.

Once you've got the look and feel of the website right, it's time to start advertising your site and getting customers to the store using techniques such as internet marketing seo. You have a variety of options over on our full list of services page.